LAS VEGAS, November 6, 2026. HeartStamp, the personalized cards and invitations company, today opened the Holiday Collection for 2026: eight collections of Christmas and Hanukkah cards and family photo cards in 42 new styles. The styles were art directed by HeartStamp's creative team and made with Stampy, HeartStamp's design assistant. Pink leads the Christmas palette, paired with cherry red, pine green, burgundy, cobalt and lilac.
What inspired them
The studio went looking for things people keep: riso prints, glazed ornaments, café chalkboards, candy shop windows and envelopes that traveled. Every style in the Holiday Collection started there.
Every year somebody declares red and green over. They are not over, they just brought a friend: pink, with cobalt and lilac close behind. Add a vintage circus, a folk art market and the grain of a riso print, and Christmas starts to look like something you would keep. Hanukkah leans blue and gold, from cyanotype sun prints to indigo branches touched with gold.
“We started every style from something you could hold. Then we pushed the color. Red and green are still here, but this year pink runs the season.”
Rose Dreano, Collection and Creative Direction, HeartStamp
Eight collections in the drop
- Home for the Holidays. Family photo cards and year in review cards.
- Mail from the North Pole. Penpal cards with stamps and postmarks, and Santa writing back.
- Our First Christmas. Firsts for babies, couples, pets and new homes.
- Draw Me In: Holiday. Your photo, set into an illustrated holiday scene.
- Sleigh the Room. Puns, roasts and relatable holiday chaos.
- Naughty & Nice. List humor for the family troublemaker.
- Merrymaxxing. Kitsch maximalism in gouache.
- Hanukkah. Menorahs, dreidels, latkes and family photo cards.
42 styles, a few to look for
The styles follow what the studio's weekly trend research saw this season: pink paired with red or blue, the return of the vintage circus, heirloom pieces worth keeping and hand-printed, imperfect texture. A few to look for:
- Riso Holiday Streets: brownstone stoops and lit shop windows in the grainy, overlapping inks of a risograph.
- Velvet Big Top Gouache: a vintage circus with velvet curtains and a seal balancing a gift.
- Frontal Candy Shopfront Gouache: old-fashioned shopfronts painted straight on, with striped awnings and wreathed doors.
- Wavy Squiggle Glazed Ceramic: holiday ceramics with wavy squiggles and a gold-rimmed glaze.
- Embroidered Felt Patchwork: cut wool felt, appliquéd and stitched with embroidery thread.
- Neon Tube Nightscape: holiday nights drawn in glowing neon tube lines on a dark ground.
- Cyanotype Sun Print: Hanukkah in the deep blue of a sun print.
- Leaded Jewel Glass Mosaic: the Festival of Lights in jewel-toned leaded glass.
“The best Christmas card ever is the one with your people on it,” said Keith Ruby, Founder and CEO of HeartStamp. “The Holiday Collection gives every family a look that feels like theirs, room inside for the whole year, and a card that makes it look like you hired a designer.”
How it works
There are two ways in. Pick a card from the Holiday Collection and make it yours in the editor, or start from scratch in the Easy Wizard. Either way, add your photos, write the inside with a little Stampy magic, and sign it yourself. Then send it as a Printed Card that HeartStamp can print, stamp and mail, or as a Digital card that opens on screen with its envelope, stamp and seal.
We can stamp and mail it for you
Every Printed Card can ship to you, with free shipping on orders over $20, or go straight to each person on your list: HeartStamp can print, stamp and mail each card for $0.99. Missing a few addresses? Text one link to the family group chat, everyone adds their own, and it lands in your address book.
Available now
The Holiday Collection is open now at heartstamp.com/collections, and every card in it can also be made in HeartStamp for iPhone.
Media contact: Rose Dreano, HeartStamp · media@heartstamp.com · 702-337-3040
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